Have you ever heard of “Goblin Mode”? Clay & Buck take a deep dive into the Word of the Year from Oxford English Dictionary as a way for dictionaries, which were once mainly books, to draw clicks to their websites or other social media accounts.

Oxford Dictionary says “Goblin Mode” is its word of the year because we need a new word for off-the-charts narcissism https://t.co/BuSKn1fXbC

— Not the Bee (@Not_the_Bee) December 5, 2022

The ‘goblin community’ has spoken!

We’re pleased to announce goblin mode as the #OxfordWOTY 2022.

Read more about this year’s winning choice here #TeamGoblinMode: https://t.co/NmC2UYau3U pic.twitter.com/yqQ9eIlIeQ

— Oxford University Press (@OxUniPress) December 5, 2022

For those of you who don’t get the reference, here’s Willem Dafoe’s performance.

The performance had previously achieved the high cultural honor of becoming a meme. You can generate your own here.

Have you ever heard the term “goblin mode” in the wild? Will you be employing it now that it’s been added to the vernacular? Tweet us your take @ClayAndBuck — or, if you’re a 24/7 VIP, send us an email.